Monday, October 10, 2005

According to a recent study by Frost & Sullivan, the increasing dominance of IP-based contact centers is expected to significantly increase the demand for Interaction CRM (ICRM) -based applications in the Asia Pacific region.
The study projects that the market for such solutions will increase from USD 617.4 million in 2004 to USD 1.418 billion by 2011, growing at a CAGR of 11.3 percent. One of the prime reasons for the increase in uptake of such solutions is the decline of enterprise product lifecycles in the local markets, prompting replacements.

IP telephony providers can expect easy uptake in the Asian telecom market. However, they will have to improve their reliability and adjust the pricing of their product to tap maximum benefit out of this growth.

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